At the Africa-Europe Innovation Partnership (AEIP) we hold a webinar on ‘Sustainable Business Modelling for Cleantech’. Participants will learn to apply sustainable business model design patterns to an innovation challenge or a new business idea in the field of cleantech. Using an online collaboration platform they generate and prioritise ideas, how to advance the business model in a sustainability-oriented manner, and sketch and refine new business models.   Prof. Dr. Florian Lüdeke-Freund and Henning will conduct the session to address the following questions: • How to capitalise on the green and social values that motivate and guide green start-ups in delivering sustainable innovations? • How to support and nurture profitable and sustainability-oriented business model innovation in cleantech? • How to improve the sustainability profile of an existing business idea?   The Africa-Europe Innovation Partnership (AEIP) is organizing a virtual event, under the patronage of the South African Ministry for Science, Technology and Innovation, as part of their annual Science Forum. The AEIP is an initiative of the African Union-European Union High Level Policy Dialogue, with funding from the EC, aiming to support and connect innovation and technology incubators, accelerators and technology transfer actors from both continents. It was launched by the Directorate-General for Research and Innovation of the European Commission in September 2019 in Nairobi (Kenya), to strengthen innovation cooperation between Africa and the EU.

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In this webinar in collaboration with CreativeLabs, Henning introduces the values-based innovation management framework and presents unique facilitation methods. Learn how to generate ethnographic customer insights to drive product and service innovation, how to model values-based business and how to review business policies to drive innovation. Each approach is exemplified with selected cases from UXBerlin consulting projects.

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