Archive for the ‘Business Innovation’ Category

You are here: UX Berlin Innovation Consulting » Business Innovation, Innovation Strategy, Publication, Sustainability

A chapter in the book "Rethinking Strategic Management - Sustainable Strategizing for Positive Impact" by Henning Breuer and Florian Lüdeke-Freund points out new directions for strategic stakeholder management. This is the abstract: "Stakeholders have acquired an active and even pivotal role in strategic management decisions and collaboration formats due to ongoing substantial changes in the corporate world, impacting established management frameworks, concepts and methods. This chapter discusses some of these fundamental changes and demonstrates the impact of (missing) stakeholder engagement for the success of a strategy process. Based on the difference between interests and values a values-based reframing of the stakeholder concept and corresponding management methods is suggested and illustrated with exemplary cases. To support a values-based approach to stakeholder management, new conceptual distinctions and methodical implications are presented. Three forms of stakeholder management are proposed (defensive, integrative, overarching). Furthermore, this chapter shows how to clarify and develop stakeholder values (e.g. by means of ongoing values conversations) and exemplifies how to reframe and adapt methods of stakeholder analysis and management (e.g. as an element of values-based business modelling). A values-based approach to strategic stakeholder management ensures that the course of strategic decisions is not only determined by short-lived attitudes, interests and the best deal negotiators may get, but that it is driven by long-term objectives of diverse participants."

read more

The +3 magazine asked, and Henning Breuer was among the professionals who answered the question how innovation succeeds, within 1440 characters: "The very concept of innovation (unlike the ones of product improvement or ideation, for example) implies an extraordinary level of ambition, success, and risk. There is no simple recipe for successful innovation. However, organizations can create the necessary conditions and a culture conducive to innovation. For this, they need resources that are not absorbed by everyday business. They need methods and experience to think ambitiously into the future and to handle risks in a learner’s manner. Above all, they should know why they want to be innovative at all. A short-lived hunt for new trends and market opportunities is neither efficient nor successful. Companies need to clarify their ideas of what is desirable, and important to customers, employees, managers and other stakeholders. These values offer a heuristic for the development of new business fields, orientation for their design and starting points for the integration of even contradictory interests. Values understood in this way help formulate visions and a mission that is worth working for. They do that especially well when it comes to shaping our future, developing new processes, products, services, business models, or designing new organizations and networks."

read more

We published two new journal papers dealing with sustainability-oriented business model patterns. Florian is first author of "The Sustainable Business Model Pattern Taxonomy – 45 Patterns to Support Sustainability-Oriented Business Model Innovation" (please find a short summary here). Together with him, Klaus Fichter and Irina Tiemann, Henning Breuer also published a paper on "Sustainability-Oriented Business Model Development: Principles, Criteria and Tools". See the publications for details.

read more

We released an updated version of the Business Innovation Kit 2017. The new version contains an updated booklet and a new set of 40 case cards to dicuss and learn from a world leader in sustainability-oriented clothing business. The case is based on the private benefit corporation Patagonia. It was created by Judith Ehmann, Leydy Johana Gutierrez, Caravajal, Kira Herrenknecht, Francesca Poletti, Teresa Röhm, in the “Business Models for Sustainable Entrepreneurship” class by Dr. Florian Lüdeke-Freund 2016/17, Master of International Business and Sustainability. We thank the authors for their inspiring contribution!

read more

In collaboration with the International Society for Professional Innovation Management (ISPIM) we invite you to participate in a workshop at the HMKW Berlin on Gamification in Innovation. We are expecting about 30 participants from Italy, Spain, Netherlands, Switzerland, Poland, Russia and Canada. Engaging with a group of innovation management professionals from industry and academia Henning and Adam will model values-based and sustainable business strategies and demonstrate the Business Innovation Kit in action. Here you find the slides. Workshop Impression

read more