We opened up the International Conference on New Business Models with an introductory note (here the video) and a dive-in to a key topic of present-day’s innovation and entrepreneurship discourse: How can we develop viable businesses based on what we really care about?
We respond to this hot issue by presenting the values-based approach to innovation management. Understood as notions of the desirable, values provide a powerful lever for the companies that aspire to do well while doing good. Values can spur innovation in numerous ways, in order to set ambitious visions or to establish a common ground for partnerships, or to understand customer concerns in ways that are more fundamental.
Moreover, as we are moving from a single bottom line to a triple bottom line (of planet, people and profit) to measure business performance, and on to 17 Sustainable Development Goals to strive for, we need to recur to our values in order to interpret and to prioritize these global goals into unique business goals.
In a fishbowl discussion, two industry leaders will share their experiences with, challenges from, and measures to address values in innovation management and sustainable innovation:
Roman Meier-Andrae, Divisional Head of Corporate IT & Digitalisation, Member of the Executive Board at TÜV Nord Mobility, an organisation dedicated to making the world safer.
Philipp Baumann, Head of Product at Ecosia, the search engine that plants trees, and which is managed based on six core values.
Following their input, participants from the audience will also join the discussion on „how to drive sustainability-oriented innovation based on shared values”.
Henning presents his works with Florian on values-based innovation management and its application in development cooperation at Victoria University of Wellington. Host is Urs Daellenbach (Head of School, Management).
Together with colleagues of Lufthansa Systems and Nokia Networks we are conducting a session on Gamification in Innovation at this years ISPIM conference in Porto, Portugal. Come and join us taking values-based business model innovation to the next level.
At the Long Night of Science in Berlin we conduct an Open Business Modeling Session - "Berlin Startup" took participants through five simple steps towards a new business model on June 8th at the HMKW. About 40 spontaneuous visitors brought three different business ideas and created three business model skteches in one hour. The providers of the ideas showed themselves very enthusiastic. They were invited to and made sure to document every single new idea and relation they gathered, one we had to save some from napping the playgounds ...
Action for Innovation - Innovating from Experience: This is the title of this years conference of the society
for professional innovation management ISPIM 2012. We will participate with a new approach to develop and utilize future
scenarios as means for innovation development and organizational learning. Come and join us in Barcelona!