From Values to Vision

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Mar 15, 2019 Dr. Henning Breuer (0)

In a medium-sized company, based on the values of the employees, we have elebaorated upon the core values of the company, the overarching corporate purpose, an ambitious mission and a vision for the future. Using various methods we have addressed the crucial questions:
• What is most important to us? What do we stand for?
• Why are we?
• What do we want to achieve?
• Where do we want to be in five to ten years?
 

By combining and iteratively revising answers to these questions with selected employees, the vision can be formulated as a desired image of the future with a “vivid description” (Collins & Porras 1996).

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