{"id":4767,"date":"2018-11-25T10:25:26","date_gmt":"2018-11-25T08:25:26","guid":{"rendered":"http:\/\/www.uxberlin.com\/?p=4767"},"modified":"2018-11-24T10:29:00","modified_gmt":"2018-11-24T08:29:00","slug":"values-based-stakeholder-management","status":"publish","type":"post","link":"https:\/\/www.uxberlin.com\/de\/values-based-stakeholder-management\/","title":{"rendered":"Wertebasiertes Stakeholder-Management"},"content":{"rendered":"<p>Mit einem Kapitel im neu erscheinenden Buch &#8222;<a href=\"https:\/\/www.springer.com\/us\/book\/9783030060121\" rel=\"noopener\" target=\"_blank\">Rethinking Strategic Management &#8211; Sustainable Strategizing for Positive Impact<\/a>&#8220; entwickeln Henning Breuer und Florian L\u00fcdeke-Freund neue Ansatzpunkt f\u00fcr ein strategisches Stakeholdermanagement, das weniger von einer Aushandlung von Interessen, als vielmehr von der Erarbeitung geteilter Wertvorstellungen ausgeht.<br \/>\nDies ist die Zusammenfassung des auf Englisch erscheinenden Beitrags : &#8222;Stakeholders have acquired an active and even pivotal role in strategic management decisions and collaboration formats due to ongoing substantial changes in the corporate world, impacting established management frameworks, concepts and methods. This chapter discusses some of these fundamental changes and demonstrates the impact of (missing) stakeholder engagement for the success of a strategy process. Based on the difference between interests and values a values-based reframing of the stakeholder concept and corresponding management methods is suggested and illustrated with exemplary cases. To support a values-based approach to stakeholder management, new conceptual distinctions and methodical implications are presented. Three forms of stakeholder management are proposed (defensive, integrative, overarching). Furthermore, this chapter shows how to clarify and develop stakeholder values (e.g. by means of ongoing values conversations) and exemplifies how to reframe and adapt methods of stakeholder analysis and management (e.g. as an element of values-based business modelling). A values-based approach to strategic stakeholder management ensures that the course of strategic decisions is not only determined by short-lived attitudes, interests and the best deal negotiators may get, but that it is driven by long-term objectives of diverse participants.&#8220;<\/p>","protected":false},"excerpt":{"rendered":"<p>Mit einem Kapitel im neu erscheinenden Buch &#8222;Rethinking Strategic Management &#8211; Sustainable Strategizing for Positive Impact&#8220; entwickeln Henning Breuer und Florian L\u00fcdeke-Freund neue Ansatzpunkt f\u00fcr ein strategisches Stakeholdermanagement, das weniger von einer Aushandlung von Interessen, als vielmehr von der Erarbeitung geteilter Wertvorstellungen ausgeht. Dies ist die Zusammenfassung des auf Englisch erscheinenden Beitrags : &#8222;Stakeholders have&hellip; <a class=\"more-link\" href=\"https:\/\/www.uxberlin.com\/de\/values-based-stakeholder-management\/\"><span class=\"screen-reader-text\">Wertebasiertes Stakeholder-Management<\/span> weiterlesen<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43,51,75,76],"tags":[],"class_list":["post-4767","post","type-post","status-publish","format-standard","hentry","category-business-innovation","category-innovation-strategy","category-publication","category-sustainability","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wertebasiertes Stakeholder-Management - UXBerlin - Innovation Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.uxberlin.com\/de\/values-based-stakeholder-management\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[:en]Values-Based Stakeholder Management[:de]Wertebasiertes Stakeholder-Management[:] - UXBerlin - Innovation Consulting\" \/>\n<meta property=\"og:description\" content=\"Mit einem Kapitel im neu erscheinenden Buch &#8222;Rethinking Strategic Management &#8211; Sustainable Strategizing for Positive Impact&#8220; entwickeln Henning Breuer und Florian L\u00fcdeke-Freund neue Ansatzpunkt f\u00fcr ein strategisches Stakeholdermanagement, das weniger von einer Aushandlung von Interessen, als vielmehr von der Erarbeitung geteilter Wertvorstellungen ausgeht. 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