The AI alignment problem (i.e. aligning AI performance with human values) is the great challenge for AI development and adaption. The alignment challenge reaches beyond technological research and safety measures (such as those explored in the superalignment project) into the design of values-aligned business models for AI companies, and already was at the heart of governance conflicts in OpenAI.
As of April 2025, EU AI policy mandates AI development and market leadership in line with European values as major target. Business model developers can learn from sustainable business model design patterns, and from companies like Ecosia that successfully established themselves in an already dominated market (of search engines) based on values of sustainability. In fact, Ecosia already released a green chat bot based on Open AI LLM. Could we remodel AI business in line with European values and those of sustainable development? We invite you to join into a collaborative modelling exercise to explore and discuss our options for sustainable AI business. Please register here.